Aux (prefix)

Origin: From Greek auxein, meaning "to increase."
Definition: Used to denote growth, augmentation, or increase.


In the context of
Aux Insights, it signifies the enhancement and expansion of marketing strategies through a deep understanding of financial implications.

Growth through insight.

Aux is a digital marketing consulting firm that bridges the gap between marketing strategy and financial implications. Rooted in a deep understanding of the office of the CMO, Aux works at the intersection of marketing and finance to drive strategic value. Our services encompass the entire marketing function, including strategic marketing planning, performance analytics, marketing technology integration, and campaign execution. We also offer interim leadership and transformation solutions. Across all of Aux's services, clients benefit from our expertise in data-driven insights, marketing-specific technology, and finance-led strategies. Aux is headquartered in St. Louis, with team members around the globe.

An AUX employee listening to a presentation
CEO Kasey Grelle headshot
Aux Insights co-founder and Gateway X CEO Jesse Pujji

The Aux origin story

Aux Insights was born from a serendipitous partnership between Kasey Grelle, a former TV news reporter turned business executive, and Jesse Pujji, a serial entrepreneur and CEO of venture studio Gateway X. During a casual walk in 2022, Jesse proposed starting a business together, leveraging Kasey's unique blend of investigative skills and private equity experience.

The duo identified a promising opportunity in the digital marketing strategy space for private equity firms and their portfolio companies. With Jesse's vast network and the support of Gateway X, Aux Insights quickly gained traction, securing meetings with some of the world's largest private equity firms. Today, Aux Insights combines Kasey's passion for due diligence and growth strategies with Jesse's entrepreneurial expertise, offering a unique value proposition in the digital marketing consulting landscape.

We partner with leading private equity firms and their portfolio companies to achieve marketing excellence

Our Services

Grow with us

We are currently hiring for full-time, part-time, and ad-hoc SME roles

Jesse Pujji sitting at a bench writingA photo of the Aux Insights team
AUX team sitting outside talkingAux Insights CEO & co-founder Kasey GrelleThree members of the AUX team in New York

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